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close this bookEffective Communications for Nutrition in Primary Health Care (UNU, 1988, 208 pages)
close this folderCountry and project reports
View the documentBangladesh
View the documentEfficacy of nutrition education and training for rural populations in Bangladesh through appropriate communications
View the documentStatus report on nutrition communication activities in India
View the documentNutrition education in the Indonesian family nutrition improvement programme (UPGK)
View the documentA package of slides for a demonstration project of urban primary health care in the republic of Korea
View the documentCountry report on nutrition communication activities in Malaysia
View the documentNutrition communications in Nepal
View the documentSupplementary feeding and nutrition education in Pakistan
View the documentChild health care in the new China
View the documentSri Lanka

Sri Lanka

M. Abhayaratna
Department of Information, Colombo, Sri Lanka

Sri Lanka is, for the most part, rural. Agriculture is the predominant occupation, and per capita income is relatively low. Although the country has one of the highest literacy and lifeexpectancy rates in the developing world, malnutrition is still prevalent. The improvement of the nutritional status of the population has been made a national policy, with a holistic approach aimed at balancing food needs and supplies. Effective communication is regarded as a necessity for bringing about the integration and coordination of relevant sectors and agencies.

Efforts are being made by the Food and Nutrition Policy Planning Division (FNPPD) and the Ministry of Information and Broadcasting to use the state mass media (newspaper, television, and radio) to promote special nutrition messages. A four-week training course for district-level planners and administrators is being organized. Special sets of training materials will be produced to assist them to plan a nutrition programme on a multi-sectoral basis and to promote community involvement. Monitoring, control, and evaluation will be integral parts of all programmes and will be handled by FNPPD through a steering committee. Effectiveness and the impact on the attitudes and practices of target groups will be assessed.