Glossary

ACCESS A Thai NGO offering counselling to people affected by HIV/AIDS

Animators Radio programme presenters

Baseline Survey undertaken at the beginning or before broadcasting begins

BASICS Basic Support for Institutionalising Child Survival

CARE Care International, a large international NGO

Closed answer questions Questions requiring a yes or no answer

Focus groups Small groups (six-ten people) who each share similar characteristics (age, sex level of education, rural, urban etc)

FX Sound effects

GSMF Ghana Social Marketing Foundation

HIV/AIDS Human Immunodeficiency Virus/Acquired Immune Deficiency Syndrome

JCCP Johns Hopkins Center for Communications Programs

IEC Information, Education and Communication

KAP Knowledge, Attitude and Practices

NEF Near Eastern Foundation

NGOs Non-Government Organisations

PWAs Persons With AIDS

PWLAs Persons Living with AIDS - the friends and family of PWAs

PSI Population Services International

Ranking Prioritising main problems

Ratings Numbers tuning in to radio programmes

Respondents People who answer the questions

SCF Save the Children Fund (UK)

Soap opera Serial drama with many simultaneous storylines

Social marketing Information campaign linked to services or products eg condoms

Spots One simple message (lasting 30 seconds to two minutes)

Stakeholders Relevant organisations and interested parties

Stringers Part-time reporters

STD Sexually Transmitted Disease

TBAs Traditional Birth Attendants

The World Bank

Trail Advertise

Triangulation Cross-checking of information

UN United Nations

UNAIDS United Nations Programme on HIV/AIDS

UNDCP United Nations International Drug Control Programme

UNDP United Nations Development Programme

UNESCO United Nations Education, Science and Cultural Organisation

UNFPA United Nations Fund for Population Activities

UNICEF United Nations International Children's Emergency Fund

WHO World Health Organisation