The Prevention and Control of Iodine Deficiency Disorders - Nutrition policy discussion paper No. 3 (UNSSCN, 1988, 130 p.): 8. ELEMENTS OF NATIONAL IODINE DEFICIENCY DISORDERS CONTROL PROGRAMMES: 8.4 POLITICAL DECISION

The Prevention and Control of Iodine Deficiency Disorders - Nutrition policy discussion paper No. 3 (UNSSCN, 1988, 130 p.)

8. ELEMENTS OF NATIONAL IODINE DEFICIENCY DISORDERS CONTROL PROGRAMMES

		(introduction...)
		8.1 ASSESSMENT
		8.2 COMMUNICATION
		8.3 PLANNING
		8.4 POLITICAL DECISION
		8.5 IMPLEMENTATION
		8.6 MONITORING AND EVALUATION

8.4 POLITICAL DECISION

The resources required for major iodization programmes have to be provided by the decision of politicians. To get their attention, it is important that there is evidence of support by 'ground swell' in the community, and to obtain this, information on the disabilities caused by IDD in terms of loss of productivity and quality of life should be widely published through centres such as schools and clinics and through the media whenever possible. Marketing strategies should be used (Manoff, 1985).