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close this bookStrengthening the Family - Implications for International Development (United Nations University - UNU, 1991, 268 pages)
close this folderSocial change and the family
View the documentSociological, anthropological, and historical perspectives
View the documentThe modern family
View the documentPositive links between socio-economic development and the modern family
View the documentNegative effects of development on the family and society
View the documentChanges in the late- and post-industrial era
View the documentAt the threshold of profound change
View the documentThe post-modern family
View the documentReach of post-modern influences into the developing world
View the documentLessons from the social change literature for family social health
View the documentA post-modern approach to progress
View the documentReferences

Reach of post-modern influences into the developing world

In this global village, developing country villages, such as in the North-West Frontier Province of Pakistan, are now dotted with satellite dishes bringing in the latest news and lifestyles of the West (Dr. Hank Shumacher 1992, USAID/Peshawar, personal communication). This permeability creates great uniformity in the standards, values, and lifestyles of the middle class throughout the world. Middle-class families in Boston, Lagos, Peshawar, Bangkok, Tokyo, and Tashkent feel obliged to buy Nintendo for their children. With the Super Mario Brothers' Nintendo game, these children are instantly at home with each other. This permeability also makes it impossible to hide from the poor the extent of their disentitlement.