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Criteria for medicinal drug promotion (WHO, 1988, 8 p.)
(introductory text...)
Resolution WHA41.17 adopted by the Forty-first World Health Assembly, 13 May 1988
Introduction
Objective
Ethical criteria
Applicability and implementation of criteria
Promotion
Advertising
Medical representatives
Free samples of prescription drugs for promotional purposes
Free samples of non-prescription drugs to the general public for promotional purposes
Symposia and other scientific meetings
Post-marketing scientific studies, surveillance and dissemination of information
Packaging and labelling
Information for patients: package inserts, leaflets and booklets
Promotion of exported drugs
Appendix: Sample drug information sheet1
Back cover