Technologies, institutions. and other solutions to generic food marketing problems

Exporting High-Value Food Commodities: Success Stories from Developing Countries (WB, 1993, 119 p.)

II. Economic and institutional issues in the marketing of high-value foods

Technologies, institutions. and other solutions to generic food marketing problems

		(introduction...)
		Technological measures
		Laws, rules, and standards
		Spot marketing trading
		Reputations, brand names and advertising
		Personalized trading networks
		Brokerage
		Contract coordination
		Cooperatives/associations/voluntary chains
		Vertical integration
		Government intervention

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