5.2. Tasks during the pilot phase
The purpose of the pilot phase during which about 20 - 50 plants
are built, is to finally define the model of plant and the dissemination
concept. The course of this phase is less primarily oriented to technical
matters but is more concerned with organisation. The dissemination activities
are integrated more and more into the normal routine of the counterpart
organisation. In the pilot phase, experience with the demonstration plants is
evaluated and the plants are possibly modified. Technical standards, i.e. the
range of products for the dissemination structure (size of plant, gas
appliances) is defined. Most successful dissemination strategies have been those
which by initially concentrating on a limited region created a high advertising
effect there and then allowed a rapid development in demand (from point to
area). The dissemination concept is examined and implementation is begun, i.e.
the tasks of individual parties are coordinated with each other and defined
(implementation organisation, private sector, specialised institutes involved).
A training structure is set up for masons and technicians with the
implementation organisation. A commercialisation concept is compiled and
implementation of this is started (advertising concept, price policy, structure
and implementation of credit and subsidy models). Here, close cooperation with
the political decision-makers, the administration bodies concerned and lobby
groups is necessary It is the purpose of such work to secure budgetary and legal
security for biogas
dissemination.