Title:Multinational product strategy; a typology for analysis of worldwide product innovation and diffusion
Authors:Leroy, Georges
Imprint:New York, Praeger Publishers, 1976
Collation:220 p., illus.
Notes:Incl. bibl.
Keywords:<transnational corporations><business management><economic policy> - <foreign investment><economic behaviour><industrial products><typology>

CDS/ISIS record:
tag=24 data=Multinational product strategy; a typology for analysis of worldwide product innovation and diffusion tag=26 data=^aNew York^bPraeger Publishers^c1976 tag=30 data=^a220 p.^billus. tag=50 data=Incl. bibl. tag=69 data=<transnational corporations><business management><economic policy> - <foreign investment><economic behaviour><industrial products><typology> tag=70 data=Leroy, Georges

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